About Kathryn
My passion is helping purpose-driven companies become breakthrough brands.
I’m Kathryn Tuttle, and I’ve spent 20 years leading marketing and sales teams at high-growth, industry-changing CPG brands. After starting my career with household names like Snapple and Meow Mix, I focused my work with companies in the natural and organic space.
I loved being part of executive teams working to achieve results like this:
As Chief Commercial Officer at Farmer Focus, a mission-driven organic poultry company, I helped them become the #2-selling organic chicken brand in grocery stores in under two years.
As a founding executive and Vice President of Marketing at Freshpet, the first fresh pet food company, I helped triple their revenue and prepare for a successful IPO.
I realized my superpower is bringing big ideas to life. I quickly get to the right questions, drive focus, and take action to find solutions.
And so today, I’m an advisor partnering with founders to uncover what matters most (to your consumers and your business) and help you build thriving brand.
A little more about me
I love what I do and the thing I’m best at is often overlooked: Working alongside others to make them great, to bring their ideas to life, keep them focused, and get them moving.
My proudest professional accomplishment? Proving to consumers that you don’t have to accept the status quo. You can have amazing taste and the best nutrition. You can have convenience while supporting your community. Brands can do better, do more.
In addition to running this my consulting practice, I’m also running around chasing my 6-year-old twin girls with my supportive, patient husband and US Coast Guard Veteran by my side.
My style is direct, straightforward, and full of empathy & humor. And because I’m originally from the Northeast, I’m a fast, loud talker who uses my hands. (A lot.)
My love of the outdoors, particularly lung-cracking steep hikes, comes from my parents who took me biking, canoeing, kayaking, and hiking, my favorite hobby.
“As the Founder and CEO of Beset, I came to Kathryn at a pivotal moment. Our original business and brand strategy no longer aligned with what we were actually doing — Kathryn brought the structure and clarity we needed. Her ability to translate big-picture impact into a grounded, detailed strategic plan — was exactly what we were missing. Working with her brought immediate clarity to our decision-making and aligned our messaging across everything we offer. ”
Briea O'Duinn
Founder and CEO of Beset Change