Hands-on strategy for
brands that want to make a difference

Growing a business is hard. I make sure you’re focusing on what matters.

As a founder, the day-to-day overwhelm of growing your business is a lot. And it’s hard to step back from the chaos to figure out what you need to do to break through a plateau or expand into a new market.

That’s why I’m here. I’ll dive in to work right alongside you to provide you and your team with a thoughtful strategy for growth and a pragmatic, proactive plan to get there.

Hi, I’m Kathryn.

I’m a brand strategy advisor who partners with founders of evolving and emerging brands to make the choices that matter most to your growth.

For more than 20 years, I led marketing, innovation, and sales teams for purpose-driven brands, delivering enviable results, becoming category leaders, disruptors, and household names.
As a founding executive at Freshpet, I led marketing as we tripled revenue to take the company public, and I led Farmer Focus to become the #2-selling organic chicken brand in grocery.

Today, I work with companies to turn good products into great brands, translating my experience into advice that’s as actionable and practical as it is strategic.

Brands I’ve helped grow

How I can help

Most of my clients call me for one of two reasons: they have a good product and want to turn it into a great brand. Or they are at a turning point and want to grow their business but need guidance on which growth strategies are best for them. Sound like you? Learn how we can work together.

“Kathryn integrated into our management team with ease and worked with us to create both a more focused brand positioning as well as an actionable plan for our long- and short-term sales and marketing strategies. Highly recommend.

Katie McCarron, Top Dog
Portland Pet Food Company

Let’s build something great together.